This medical device product launch mailer was shipped to audiologists. The tri-fold packet allowed us to simultaneously introduce two new products while giving each their own unique branding . This was accomplished by utilizing the left pocket for product A and the right pocket for product B.
Included in the folder was an introductory letter, order forms, CD with fitting software, and promotional product literature to display in their office.
The custom designed, die-cut folder featured a spot varnish over 4-color printing.
Additional Info
Client: Siemens Hearing Instruments
Link: Visit their website
Industry: Medical Devices/Audiology
Use: Direct Mail
Target Audience: Audiologists
Agency: Developed Internally
Photography: Custom Composite